The Retro Return of Ellesse
It appears that those behind Ellesse have vowed to make a return…
The Retro Return of Ellesse
In the 1950’s, the Italian fashion brand, Ellesse, launched in the United States only to reach its peak from the 1980’s - 1990’s. Unfortunately, this slow climb appeared more like a sudden disappearance from the U.S. market overnight. However, it appears that those behind the company have vowed to make a return.
The first collection in the U.S. debuted in November and was sold only in boutique shops (including Extra Butter, Concepts and Nice Kicks) but is taking a drastic new turn in December sourcing to a much wider and accessible array of retailers such as Urban Outfitters, Foot Locker and DTLR.
The initial collections were based heavily in retro-inspired design, including chunky outsoles on footwear and apparel with oversized graphic logos with bold branding, contrasting stripes and color blocking. The brand expects to have a presence in both footwear and apparel, tapping into its extensive archive and classic styles to pay homage to the brand’s past and will also maintain a tennis performance collection that will be available only in select pro shops (which have yet to be announced).
Photo: Ellesse
Robert Dundon, senior vice president of sales and marketing for Pentland USA, brand manager for over 35 years has stated that “We will always pay homage to our roots in some capacity when it feels appropriate, but this is a new era for Ellesse…Our platform will be forward thinking, but we’ll never abandon our roots.”
We hope you’ve enjoyed learning about The Retro Return of Ellesse! What are your thoughts on the styles being revived by this former fashion heavyweight? Join the conversation below!
Valuing Versace
U.S. based fashion giant Michael Kors will gain a massive acquisition of the Italy's famous fashion house, Versace, for $2.1 billion later this year…
Valuing Versace
U.S.-based fashion giant, Michael Kors, will gain a massive acquisition of the Italy's famous fashion house, Versace, for $2.1 billion later this year.
For those new to the world of high-fashion, Versace, is an Italian luxury fashion company that was founded by Gianni Versace in 1978. The main collection of the brand is Versace, which produces upmarket Italian-made ready-to-wear and leather accessories.
Interestingly enough, The Versace logo is the head of Medusa, a Greek mythological figure. The logo came from the floor of ruins in Rome that the Versace siblings played in as children, and Gianni Versace chose Medusa as the logo because she made people fall in love with her and they had no way back, thus hoping his company would have the same effect on people.
Michael Kors has made no secret of its ambition to grow its portfolio of high-end brands after acquiring the UK-based shoe brand, Jimmy Choo, for $1.2 billion last year. As part of the deal, however, the Versace family will keep a role in certain aspects of the company.
We hope you’ve enjoyed learning about how Michael Kors has gained a massive asset by Valuing Versace! What are your thoughts on the merge of these two fashion giants? Join the conversation below
Blanketted Fashion
From the release of the “Dapper Dan” collection to the hiking-inspired Flashtrek sneaker, the company’s initiative to reach out to those in the high-end “everyday effortless” market is apparent…
Blanketted Fashion
In recent years, the famous Italian fashion brand, Gucci, has gone under quite a few changes. Once one of the pillars of high fashion, it has now become extremely popular as a “streetwear” brand. From the release of the “Dapper Dan” collection to the hiking-inspired Flashtrek sneaker, the company’s initiative to reach out to those in the high-end “everyday effortless” market is apparent.
The latest Gucci piece is sure to cater to those who wish to spend more time indoors than out with their release of a fully graphic blanket crafted from woven wool. It features the undeniable Gucci logo pattern with fringed ends which pair perfectly with the new home collection.
Photo: UpscaleHype
The all-over logo print has proved supremely popular this season. However, if you’re worried that a $1,750 Gucci blanket won’t get the exposure it absolutely needs, fall is right around the corner. Be sure to take a tip from world-renowned rapper, A$AP Rocky, and use it as a shawl.
With the addition of the new Gucci line, you're sure to embody the latest in Italian style. Wishing to embody the language as well? Check out our Group Italian Classes and Private Italian Lessons and sign up today!